Basic rules for a catchy ad

To sell a product, you need not only to write an ad correctly, but also to choose the right site. There is an A-B testing method. They write several ads for one product and change them every week. According to the volume of calls, a more efficient one is determined. The conversion is tracked in Yandex.Direct or Google Adwords. You can specify a code word in the ad, calling which, the client receives a discount in a certain amount (discount, 5%, luck). A good result shows the marketing ploy "Create a problem, and then solve it." Anxiety is attracted, the problem is “inflated”, and then help is offered. This technique is common in TV commercials. For example: “Neighbors interfere, the garbage chute smells bad, the alarm system does not let you sleep at night! Solution found. Country real estate Zeleny Bor. House with a large garden plot in an ecologically clean place. Come and live. Special offers until the end of March! Learn more about how подать объявление бесплатно.